Our team works tirelessly and draws upon multiple and varied inputs of industry research, influencers, and market observations to garner actionable insight on consumer preferences.
Listed below are 5 trends in flavour I have been working with to create timely and flavourful cocktails and beverages.
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The globalization of flavour: flavour fusions driven by consumer’s increasing sense of adventure and interest in global flavours.
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Minimalism/purity: movement towards a minimal number of high quality ingredients in food and beverage products.
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Upscale comfort: flavours correspond with the ongoing nostalgia trend but are taken to a new level with refined, upscale twists.
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Citrus blends: A rising perennial favourite of light, clean, crisp and refreshing flavours.
- True to nature flavours: flavours will be reflective of real fruit flavours, influencing seasonal offerings.
